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Virtual worlds meet classical music: how MSquared enabled the BBC’s bold new concert

On 23 November 2024, The Sound of Gaming made history. A classical concert simultaneously took place in the BBC Philharmonic Orchestra’s studio in Manchester and the metaverse. While those physically present enjoyed a traditional concert experience, the event allowed remote fans far from Manchester to immerse themselves in a unique blend of physical and virtual worlds. As the orchestra played iconic soundtracks from Baldur’s Gate and World of Warcraft, metaverse attendees weren’t mere passive li

Introducing the MSquared blog: unmasking the tech behind virtual worlds

If you’re familiar with MSquared, you’ll know we empower brands and agencies to deliver pioneering virtual worlds that can host tens of thousands of users simultaneously. By contrast, other platforms shard audiences into ‘boxes’ of a hundred or so people. That’s no way to experience a mass-scale virtual sports event or concert. Our development platform also offers efficiency, low costs and full creative autonomy. In other words: your metaverse, your rules. It’s pretty great. But there’s more t

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